Frequently Asked Questions
What is a Long Drink?
A Long Drink or “Lonkero” is the most popular alcoholic beverage in Finland. Lonkero was invented for the 1952 Helsinki summer games to provide the city with a crisp and refreshing beverage made from gin and grapefruit. In Finland, Long Drink is a category, similar to beer, and now that there are several in the US, a Long Drink category technically exists; similar to the way hard seltzer and beer is its own category.
What is Loncaro’s connection to Finland?
Our CEO and founder, Janne Kouri, is Finnish and grew up in Helsinki. Janne and his cousin, Samuli, planned on bringing their authentic recipe to the US over a decade ago but after Janne’s tragic accident, their dream for bringing Loncaro to the US took a back seat to his recovery. Janne spent the next 14+ years helping others suffering from paralysis but creating state-of-the-art rehab facilities around the world.
What is this RPS or Rock Paper Scissors that we see on pack?
Great question! Janne’s cousin Samuli owns the award-winning brewery, Rock Paper Scissors, in Kuopio, Finland. Janne and Samuli always dreamed of bringing their delicious line of authentic Long Drinks to the US – and as of July 2022, the anticipated wait is officially over!
Why gin and grapefruit? Grapefruit isn’t native to Finland.
We were wondering the same thing… no one has any clue.
How popular are Long Drinks in Finland?
Extremely! It’s one of the most consumed cocktails in the country since 1952. Ordering a long drink (or a Lonkero) in Finland is about as common as asking for a beer in the US.
What’s with the name? Isn’t it called Lonkero in Finland?
Glad you asked – After growing up in Finland, our founder Janne moved to the sunny shores of Southern California. We wanted to keep the authentic name but change the spelling in a clever way (switching the KE to CA) to symbolize our local California US headquarters.
So is Loncaro classified as a hard seltzer?
Loncaro is NOT a seltzer! Unlike seltzers that use malt as their alcohol, Loncaro is a REAL cocktail, made with real gin. We use premium gin, pure citrus, and real cane sugar. Not only does it have a clean and crisp taste with more complex mouthfeel, but it’s also gluten-free and contains absolutely NO artificial ingredients.
Is a Long Drink Gluten Free?
Our Loncaro is in fact Gluten Free and Vegan!
Does Loncaro have any artificial sweeteners?
Nope! Our authentic Long Drinks are made with REAL cane sugar and pure citrus – Loncaro contains No preservatives and Nothing artificial.
Where can I buy Loncaro?
At the moment, Loncaro is only available in Southern California but we plan to expand to many more markets in 2023. You can Find Us by viewing our store locator on our website. If you’d for Loncaro to be sold in a store near you, shoot us an email and let us know!
How do I know if a Long Drink is fake?
Some of the larger US corporations have tried to make their own versions of “long drinks” using malt as their alcohol BUT DON’T BE FOOLED… if the beverage does not contain REAL gin then it is NOT a long drink.
How Does Loncaro Give Back?
Our founder, Janne Kouri suffered an accident that rendered him paralized. Janne has dedicated the past 15 years to helping those on the long road to recover by building paralysis recovery centers around the US. A portion of Loncaro’s profits will be donated to Janne’s non-profit, NextStep, to help some of the 6 million people nationwide who suffer from paralysis.
What does a Long Drink taste like?
Long Drinks are arguably one of the best-tasting and most refreshing alcoholic beverages in the world. Made from real gin and delicious ruby red grapefruit, the most common reaction we hear from first timers who try our authentic Loncaro Long Drink is, “WOW, this is dangerous.” But don’t take our word for it, give it a try and tag us @drinkloncaro to share your thoughts!